Previously, the only ways to drive cars were to purchase a brand-new car, purchase a used vehicle, or borrow one from friends. However, for some people, purchasing a new automobile may not be a financially viable transportation choice. Additionally, renting an automobile is a significant effort, especially when considering the trust issue. This is where alternate leasing models such as automobile subscriptions and shorter-term leasing come into play. Car subscription and renting are no longer strange notions, as an increasing number of individuals nowadays prefer them to purchase a brand-new vehicle. This is because car subscription is financially prudent and provides several additional benefits such as privacy, security, flexibility, and convenience.
What is a vehicle subscription service?
An automobile subscription plan is a contract that provides consumers with access to a car in exchange for a monthly charge. Subscribers have total access to the vehicle without having to make monthly EMIs or large down payments or pay for the vehicle’s upkeep or insurance. Rather than that, customers pay a monthly price that includes all insurance, maintenance, and roadside support. Additionally, a car subscription service is a hassle-free mobility option, providing customers with the flexibility and freedom to drive their preferred vehicle without the need to purchase it. Additionally, if the rental duration is over 12 months, one can select a prolonged rental automobile even without a chauffeur or a short-term operational lease.
How does a subscription/leasing service for automobiles work?
Clients need to register and pay a monthly/annual charge to drive the automobile. While customers will be responsible for gasoline, the leasing firm will cover all other fees such as registration, maintenance, insurance and road tax. Additionally, a subscription model or operational lease comes with tenure choices of a year, two years, three years, four years, and 56 months. Customers can choose to prolong, upgrade, or downgrade the car based on their needs and convenience.
When and who are eligible to purchase a vehicle subscription plan?
A vehicle subscription plan is not just for people who lack access to a vehicle. Indeed, one may opt to rent an automobile for various reasons, including arranging family holidays, travelling on business, or replacing a vehicle that is being repaired. In any case, subscribing to an automobile has several perks. For instance, isn’t it true that a car fanatic’s unavoidable ambition is to drive a fancy automobile? Through vehicle subscription programmes, car enthusiasts may fulfil their goal of driving the world’s most luxury automobiles without breaking the bank. Additionally, it is a practical mode of transportation for individuals who often travel between cities for business. Auto subscription plans save them the bother of transferring their vehicle each time they relocate to a new location, resulting in a more cheap and convenient mobility option in the long term.
As a result of the foregoing, it is reasonable to conclude that subscription models of automobile ownership are progressively gaining momentum with customers. Recent years have seen a change in consumer behaviour in the automobile rental sector. The cultural trend toward customisation has resulted in the growth of the subscription economy, with subscription models such as Amazon, Netflix, Prime, or Spotify gaining fresh traction, and in this instance, automobile subscription plans.
Simultaneously, clients now want a high-quality service at an accessible price. Thus, based on this rapidly expanding trend and the fact that the worldwide automotive rental and leasing industry is anticipated to reach $492.6 billion in value by 2025, one can assume that car subscription/lease models will change current modes of mobility in the next years.